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Switch Modern Sample Sale – 11/15 thru 11/18
By David Peterson
11/8/2017 5:24:00 PM  


Switch Modern is having a seldom-seen, comprehensive sample sale from Wednesday 11/15 thru Saturday 11/18. As we make room for a number of new pieces, we’ll be saying “ciao” to an incredible assortment of furniture, lighting, rugs, and accessories – all will be 30% - 90% off.

Yes… discounts of up to 90%!

Yes… the sale includes sofas, sectionals, lounge chairs, dining chairs, coffee tables, dining tables, floor and table lamps, suspension and wall lights, rugs, and outdoor furnishings… and, truly, every possible type of accessory item imaginable.

Yes… the sale includes showroom samples as well as a number of pieces that have never actually been taken out of their original packaging.

Yes… this is a great “instant gratification opportunity” to get that piece you’ve been eyeing in the showroom.

Yes… this is an amazing opportunity to get a leg up on gifts for the upcoming holiday season.

Yes… there are hundreds of pieces from which to choose.

Yes… as the old adage goes, “the early bird does catch the three-seat sofa in a luxe textile.” So… for the best selection, you’ll absolutely want to get here early on Wednesday. OK… we've actually been busy pricing pieces… so, if you want to stop early, preview the sale, and if it's been priced and ready to go, you're welcome to buy it ahead of the 15th.

Yes… the brands include furniture from Flexform, Giorgetti, Bensen, Walter Knoll, Poliform, Wittmann, Kartell, Driade, Poltrona Frau, Edra, Minotti; lighting from Moooi, Flos, Louis Poulsen, Santa & Cole; rugs from Nanimarquina, Moooi; accessories from Alessi, Menu, Essey, New English, BD Barcelona, Bitossi, Seletti, Mono, Iittala, Hugo Pott.

And, yes (perhaps importantly) … complimentary prosecco will be served from 2 PM until closing each day of the sale.

Uh, and no… Switch Modern won’t be doing another sale like this again anytime soon.

Need more details, give us a call at 404-605-0196 or e-mail us at info@switchmodern.com.

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Categories: Events, Accessories Design, Manufacturers, Architecture + Design, Sales!, News, Lighting, Design Wise, Furniture
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Lose an Hour, Gain a Discount on 70+ Watches
By David Peterson
10/17/2017 11:38:00 AM  


In just a few weeks, we’ll “fall back” and lose an hour… yet beginning today, you can gain a discount ranging from 30% - 75% now on all stocked watches at Switch Modern. Over 70+ watches that Switch Modern shows from manufacturers like Alessi, Braun, Projects, Rosendahl, and Taki. Choose an iconic, now classic timepiece from Ettore Sottsass, Dieter Rams, Alessandro Mendini, Michael Graves, Andrea Branzi, and Aldo Rossi or one of the recently critically-acclaimed designs by SANAA, Miriam Mirri, and Andrea Morgante. Please contact us at 404-605-0196 or info@switchmodern.com with any questions regarding pricing and to lock in your special “time-sensitive” discount and while quantities last.

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Categories: Accessories Design, Manufacturers, Sales!
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Alessi Sale: 20% Off Thru 10/9 + Free Shipping + Gift
By Guillermo Vargas
10/2/2017 9:41:00 AM  


Alessi Sale… thru 10/9 all Alessi designs* are discounted 20% - both in store and at switchmodern.com – all orders receive complimentary shipping; orders over $100 also receive a free gift. This photo illustrates (from left to right) some of Alessi’s now iconic designs from the 20th and 21st centuries – Starck Juicy Salif (1990), Graves Bird Kettle (1985), Sottsass Condiment Set (1978), Sapper Todo Cheese Grater (2004), Graves Pepper Mill (1988), Giovannoni Fruit Mama (1993), Campana Brothers Blow Up Basket (2004), Sapper 9090 Espresso Maker (1979), and Giovannoni Mami Stockpot (1999).

Switch Modern’s Alessi Columbus Day promotional sale continues through Monday, October 9. During the sale, all Alessi designs* have been discounted 20% - both at switchmodern.com and within our Alessi Store in Atlanta. All orders will receive complimentary shipping; all orders shipped outside of Georgia are tax free; orders over $100 will also receive a free Marcel Wanders design reusable tote bag. Switch Modern’s Alessi selections are so extensive we’ve actually divided the brand into several categories online – Alessi, 2017 Fall/Winter, 2017 Spring/Summer, Coffee and Tea, Dinnerware, Flatware, Glassware, and Holiday. Looking for something specific? Want to check current stock? Feel free to give us a call at 404-605-0196 or e-mail us at alessi@switchmodern.com.

With all orders over $100 placed thru 10/9, you will receive a free reusable plasticized Alessi tote bag with a design by Marcel Wanders. The tote’s panels are stitched together as are its integrated black handles. Each large panel of the tote has an engaging image of a snail wearing pearls (left image); each side panel sports a black and white graphic (right image). The tote bag measures 15” width x 8” depth x 13” height when fully opened. This will be included (folded) within your order’s parcel.

Remember… the Alessi sale ends next Monday evening. Lock into your 20% discount by placing your online order before midnight on October 9.

* excludes limited editions, flatware, and silver.

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Categories: Accessories Design, Manufacturers, Architecture + Design, Sales!, Design Wise
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Seletti Banana Lamps
By Nekayah Snider
9/12/2017 2:35:00 PM  


Seletti Banana lamps designed by Studio Job. From left to right: Dewey, Huey, and Louie.

The much-anticipated Banana lamps by Studio Job are finally in production by Seletti. The table lamp is being offered in three slightly different “peeled” versions – Huey, Dewey, and Louie – affectionately named after the triplet nephews of Walt Disney’s Donald Duck. Each version features a realistic, detailed cast-resin form with a glamorously unexpected exterior gold finish – the banana-shaped diffuser is glass with a dimmable LED illumination source.

Left photo: Playful sketch by Studio Job for its Peeled Banana Lamp. Right photo: A group of limited edition bronze-cast Banana lamps that studio Job created for a gallery exhibition in Belgium.

Dewey, Huey, and Louie are based upon the group of seven Banana lamps that Studio Job created for the 2015 Banana Show exhibition at the Samuel Vanhoegaerden Gallery, Belgium. Each of the latter were cast in bronze in editions of 6 that are offered on the art market for $15K - $20K each.

The Seletti Banana lamps can be physically seen in our Atlanta showroom and ordered now in store or online – the first “bunches” will be shipping in late October. For more information on any of the Banana lamps, please contact us at 404-605-0196 or info@switchmodern.com

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Extraordinary Mirrors
By Scott Reilly
9/6/2017 9:48:00 AM  


Left photo: The Miraggio mirror designed by the Campana Brothers for Edra, Italy, in 2009 features an assemblage of laser-cut pieces of varying sizes that have been “stitched” together to create a reflective surface that blurs the boundaries of fine art and design. Right photo: The Francis mirror recently designed by Constance Guisset for Petite Friture, France, explores the aesthetics associated with the interaction of pigments with fluid – available in several engaging colorways.

Mirror, mirror, on the wall – which of you is actually the fairest of them all? Hmmm... let’s see… with over 70 incredible options from nearly 20 design manufacturers, that’s not an easy answer. Well… actually it is easy… of course, it’s all of them! Ranging from wall-mounted to leaning, rectilinear and round to atypical and amorphic, from early 20th century designs through postmodern, contemporary, and avant garde, Switch Modern offers an amazing range of mirrors – all have a common denominator… your reflection will be contextualized within an extraordinary design.


Left photo: Eduard Samso’s Mirallmar mirror from 1991 features an assemblage of deconstructed reflective squares and is now considered an icon of postmodern design. Right photo: Jaime Hayon’s playful treatment of his 2016 King Kong mirror form “reflects” this designer’s burgeoning iconographic visual vocabulary. Chronologically separated by 25 years, both mirrors are manufactured by BD Barcelona, Spain.


Switch Modern shows nearly 20 different mirrors created by critically-acclaimed designers for Glas Italia, Italy. Left photo: Alessandro Mendini’s Lesena employs the schematic shape of a column. Right photo: Johanna Grawunder’s Color on Color mirror sports rectilinear fields of overlapping color.


Two striking floor mirrors from Piero Lissoni for Glas Italia – Kooh-I-Noor (left photo) and Paradox (right photo). Both leaning floor mirrors are characterized by their fabulously irregular perimeters – each functions on a highly sculptural level and will instantly become a focal point in any interior.


Some early 20th century classics – Antoni Gaudi’s iconic Calvet mirror (center photo) from 1902 is flanked by two 1927 designs by Eileen Gray – the Castellar mirror (left photo) manufactured by ClassiCon, Germany, is hinged so that the user can swing out the upper left square; the designer’s Satellite mirror (right photo) produced by Ecart International, France, sports an integrated light that can be rotated (and reflected) within the mirror. The clever features that Gray has integrated into these two mirrors are not only practical, they provide great visual interest.


Ren Standing Mirror (left photo) designed by Neri & Hu for Poltrona Frau, Italy, provides a luxe combination of materials – brass finish, saddle leather, and walnut. The Narcisse floor mirror (center photo) manufactured by Giorgetti, Italy, is another example of the sophisticated aesthetics achieved by combining the mirror’s reflective surface within a frame of bronze finish and solid canaletto wood. Marcel WandersDream Wall mirror (right photo) for Poliform infuses minimalism with grandeur through its large-scale leaning form.


Combining the effects of molded polycarbonate and the material’s inherent translucency, Kartell has created some remarkable mirrors. Ludovica + Roberto Palomba’s All Saints Mirror from 2013 is flanked by Philippe Starck’s Francois Ghost mirror (left) from 2004 and Only Me mirror (right) from 2012. Not only are all available in different sizes, all are available in clear/transparent as well as a range of translucent and opaque colors.

For more information on any of these extraordinary mirrors manufactured by Alessi, BD Barcelona, Bensen, ClassiCon, Driade, Edra, GAN Gandia Blasco, Giorgetti, Glas Italia, Haymann, Hive, Kartell, Kenneth Cobonpue, Moooi, Petite Friture, Poliform, Poltrona Frau, and Verpan, please contact us at 404-605-0196 or info@switchmodern.com

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Alessi + Sottsass: Iconic Design in the Late 1970s
By Roy Otwell
8/15/2017 1:38:00 PM  


Ettore Sottsass (1917 – 2007) would have turned 100 this year. In honor of this occasion, a number of museums and galleries have mounted retrospectives that explore Sottsass’ illustrious career over five decades as both an architect and product designer. Many of Sottsass’ designs are still in production for several manufacturers that Switch Modern represents – Alessi, BD Barcelona, Bitossi, Glas Italia, Kartell, and Zanotta. Throughout the remainder of the year, we thought our blog would be a great medium with which to explore various aspects of the objects developed for each of these brands. Today, we highlight the early part of Sottsass’ collaboration with Alessi in the late 1970s.

Along with several architects and designers in the 1970s – Franco Sargiani + Eija Helander, Alessandro Mendini, Richard Sapper, Riccardo Dalisi – Sottsass helped transform this Italian stainless steel manufacturer into Alberto Alessi’s vision of a “Design Factory.” While Sottsass started producing objects with Alessi in the 1970s, he continued to develop tabletop designs for Alessi in porcelain, wood, plastic, and metal throughout the 1980s and 1990s. His designs from the late 1970s are still in production today and are now considered icons.


1978: Sottsass develops an extraordinary range of tableware accessories – each piece like a small piece of architecture. The designer’s oil, vinegar, salt, and pepper shakers all feature a cylindrical form in thick, clear glass with caps in polished stainless steel akin to domes. In addition to the hugely popular 5070 set, Sottsass also created the 5071 parmesan cheese cellar and 5073 condiment set. Each of the components with each of these sets is also available separately – well-weighted cradle bases in polished stainless steel were developed for all of the sets allowing the user to easily move/present/place the group on a surface.


1979: In conjunction with Alberto Gozzi, Sottsass undertakes Alessi’s Programma 5 that carefully considers tools associated with preparing and serving cocktails, wine, and champagne. All of the resulting objects become some of the most popular barware pieces that Alessi produces. The forms of the various ice buckets are striking in their simplicity… the 5051 was designed for ice; the 5052 (available in two sizes) was designed to function as a wine or champagne cooler. While these can be used independently, they become uber-luxe when paired with the 5059 stand – a profoundly elegant piece that can be used adjacent to a table – moreover, in any interior where you would like to have easy access to an open bottle of champagne. Objects for the bar were also developed – the 5050 Boston cocktail shaker, 5053 strainer, 5054 stirrer, and 5055 ice tongs. Not only is each piece a beautiful object; each functions perfectly. The two-piece 5050 Boston shaker features a stainless base with a glass repository that is inverted to snugly fit within the base when shaking a cocktail. Using this piece is profoundly sensorial – not only does the transparent glass reveal the colors of the various liquors and mixers, the varying sounds of ice striking the stainless and glass creates a “symphony” in anticipation of that delicious libation. Bottle/drink coasters and a round tray in two sizes completed Programma 5.

We hope that you’ll check out all of the amazing Sottsass designs for Alessi that we show and stock in our Atlanta Alessi store – and, of course, all are also available at switchmodern.com. Stay tuned for additional blogs about Ettore Sottsass’ work for several other manufacturers.

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Kartell Goes Sottass: A Tribute to Memphis
By Scott Reilly
8/12/2017 10:17:00 AM  


As part of a tribute to Ettore Sottsass (1917 – 2007), Kartell has created a collection of designs that take their inspiration from the graphics and forms pioneered by the designer through the Memphis Movement in the 1980s. In addition to offering historic, graphic textiles by both Ettore Sottsass and Nathalie du Pasquier on many of Kartell’s extant upholstered designs like Philippe Starck’s Mademoiselle chair and Piero Lissoni’s Trix daybed, Kartell put into production for the first time three of Sottsass’ designs. The Calice vase along with the Colonna and Pilastro tables/stools are exciting Kartell additions. All were designed by Ettore Sottsass in 2004/2005 and were posthumously placed into serial production by the Italian manufacturer in 2015.


Sottsass’ Pilastro and Colonna tables are perfect as occasional/side tables or impromptu stools, these also look great when presented as a cluster in front of a sofa.


Pilastro is reminiscent of Sottsass’ totemic sculptures with their tubular rings organized around a columnar form. Each of the five colors – black, green, pink, purple, and red – all sport a fabulous interplay of glossy and matte surface treatment.

At almost 19” in height, the Calice vase will certainly have great visual impact on any surface where it is placed. Its assemblage of “vertical steps,” integrated truncated column, and exaggerated base footprint are all elements that figure prominently in several of Ettore Sottsass’ designs.

Like the Pilastro table/stool and Calice vase, Colonna is also available in five different colors. Ideal as occasional tables or stools – their vertical flutes engender a mesmerizing optical effect.

Philippe Starck’s Mademoiselle chair (2001) is now offered in several textile patterns that Sottsass designed in the early 1980s – iconic Letraset, frenetic Schizzo, and criss-crossed Rete – each textile is available in three colorways. Also offered is Nathalie du Pasquier’s 1981 Burundi pattern for Memphis – its available in two colorways. With any of these new Mademoiselle upholstery options, one can select the chair’s polycarbonate frame in glossy black or transparent.


Piero Lissoni’s Trix daybed (2006) has never looked as engaging as it does in Sottsass’ iconic Letraset textile. Sottsass developed the Letraset pattern in 1981 – Kartell now offers this textile in three colorways for Trix (shown here in vibrant fuchsia).

In addition to the aforementioned designs, Piero Lissoni’s Audrey chair as well as his Pop and Plastics Duo collection of lounge chair and sofas are available in all of the Sottsass textiles. Patricia Urquiola’s Foliage lounge chair and settee are available in Nathalie du Pasquier’s Burundi textiles. For more information about these new Sottsass designs or any of the other Kartell pieces that are now available in these engaging textiles that pay homage to Memphis, please contact us at 404-605-0196 or info@switchmodern.com

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Bitossi Sale: 25% Off in August
By Elaine
8/2/2017 11:10:00 AM  



Switch Modern is having a summer sale on all Bitossi designs… all stocked pieces are 25% off throughout the month of August. A great opportunity to treat yourself to an object produced by one of Italy’s most celebrated potteries. And… get a leg up on annual holiday giving by selecting a perfect gift for the pottery lover on this year’s list.


Left photo: Benjamin Hubert’s Seam vessels were introduced in 2014. An extraordinary pottery range that is characterized by its visible “seams” that are treated as compositional design elements. These vertical “seams” are created during the slip-casting process and, rather than being “fettled” or trimmed off the piece, they are celebrated. Each vessel sports a sophisticated combination of interior and exterior matte finish glazes. Right photo: Design maestro and architect, Ettore Sottsass, started collaborating with Bitossi in the 1950s creating a fabulously graphic line of vessels – noted here are the designer’s Chalice and Reel – each is in stock and discounted 25% throughout August.


Aldo Londi, Bitossi’s creative director for several decades, not only pioneered a range of forms but innovative glazes including his much-loved Rimini Blu. This glaze is available on an extensive range of vessels and containers as well as the potter’s prized abstracted animal sculptures.

Thru 8/31, all Bitossi prices have been adjusted on the website to reflect a 25% discount from the regular retail price. All orders outside of Georgia ship tax free; shipping is complimentary on all orders. Again, all pieces are in stock and they will go quickly… if you would like to double-check inventory before placing an order, please feel free to give us a call at 404-605-0196 or e-mail us at bitossi@switchmodern.com.

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Jaime Hayon Fritz Hansen Accessories
By David
6/19/2017 2:32:00 PM  


Jaime Hayon has created a luxe collection of accessories for Fritz Hansen – vases, throws, pillows, candleholders, and a tray. These were introduced in 2016 and 2017 and beautifully complement his growing collection of furniture designs for this Danish manufacturer. Illustrated here is the designer’s Ikebana vase – a sophisticated combination of brushed brass and glass through which the user can individually arrange blooms that are supported upright. The floating plane visually bisects the stems – the lower stem is further objectified through the transparency of the glass and water. Ikebana is available in two sizes.


Just fabulous! Hayon’s much loved figural graphics lend themselves beautifully to this luxurious, decorative reversible woven throw. An extraordinarily comfortable piece that will add a soft spot of whimsy and color to any surface. Illustrated here in two colorways – black/gold (taupe) and blue. Each sports a different composition.


Left photo: This rectilinear pillow features Hayon’s graphics in a palette of blues and ochre yellows. Right photo: This clever, expressive serving tray sports signature “ear” tabs on the perimeter; it also functions as a caddy with its central columnar handle – available in gray colored ash wood.



Through his accessories for Fritz Hansen, Hayon explores a striking juxtaposition of materials. Upper left photo illustrates the two sizes of single candleholder in well-weighted brushed brass – this series is also available in a triple candleholder as well as a tea light. Right side images show the two sizes of bulbous vase; each features a smoked glass repository that rests within a wood cradle – the random striations of the cedar wood create a pattern that is ultimately unique to each piece.


With the exception of the decorative pillow, all of the Jaime Hayon accessories for Fritz Hansen include a beautifully crafted gift box. The left side photo illustrates the range of packaging – the candleholders are even presented in cylindrical boxes with tab pulls on their respective lids.

Switch Modern shows and stocks all of Jaime Hayon’s accessories for Fritz Hansen – all of which are being included in our upcoming pop-up exhibition entitled, Jaime Hayon @ Switch Modern. In addition to the accessories developed for Fritz Hansen, the exhibition will also include Hayon’s designs for several other European manufacturers - &Tradition, BD Barcelona, Moooi, Nani Marquina, and Wittmann. Switch Modern’s exhibition will be presented in our showroom from June 23 through July 23 with an opening reception on the evening of June 22 – we are delighted that Jaime Hayon will be in attendance. If you would like to join us, please click here for an invitation in order to RSVP. For more information about Jaime Hayon’s designs for Fritz Hansen, please contact us at 404-605-0196 or info@switchmodern.com

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Categories: "Spotlight on Design", Accessories Design, Manufacturers, News, Design Wise
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Kartell: Roy Stool or Table
By Tola
5/31/2017 4:05:00 PM  



Created by Italian design maestro, Alessandro Mendini, the Roy stool or table was recently introduced by Kartell and is now in production. Roy’s fabulously bulbous, drum-shaped form exudes playfulness, yet it’s also a practical and flexible piece that can be used both indoors and outside. Its slightly concave top makes it comfortable for use a stool yet it can also do double duty as an impromptu surface.


The Roy stool or table is available in five different colors – black, white, petrol green, powder pink, and blue. The curved perimeter of the form features a “patchwork” assemblage of polyhedral areas that highlight various arrangements of dots and lines that were inspired by the Pop Art paintings of Roy Lichtenstein.


Left image: 2015 sketch by Alessandro Mendini of his Roy stool design. Right images: Detail of the Roy stool’s top is a circular field of zagged lines – its top is slightly concave providing additional comfort for the sitter.

For more information about the Roy table, please contact us at 404-605-0196 or e-mail us at info@switchmodern.com.


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