Home > switchmodern blog

switchmodern blog

10/17/2017 11:38:00 AM  


In just a few weeks, we’ll “fall back” and lose an hour… yet beginning today, you can gain a discount ranging from 30% - 75% now on all stocked watches at Switch Modern. Over 70+ watches that Switch Modern shows from manufacturers like Alessi, Braun, Projects, Rosendahl, and Taki. Choose an iconic, now classic timepiece from Ettore Sottsass, Dieter Rams, Alessandro Mendini, Michael Graves, Andrea Branzi, and Aldo Rossi or one of the recently critically-acclaimed designs by SANAA, Miriam Mirri, and Andrea Morgante. Please contact us at 404-605-0196 or info@switchmodern.com with any questions regarding pricing and to lock in your special “time-sensitive” discount and while quantities last.

Bookmark and Share
10/7/2017 1:54:00 PM  


A dramatic installation of the Raimond suspension lamps manufactured by Moooi, Netherlands. The Raimond, Random, Non-Random, and Prop families of Moooi lighting are all discounted by 15% thru 10/19.

Switch Modern is participating in several lighting manufacturer sales in October – Flos, FontanaArte, Louis Poulsen, and Moooi. While each sale varies slightly with its ending date, all include 15% discounts from the regular price. Nearly 300 iconic and contemporary lighting designs from these manufacturers are included – many can be seen in our Atlanta showroom and all are discounted online at switchmodern.com

Michael Anistassiades’ String Lights family of spherical and conical suspension lamps for Flos (left photo) along with the designer’s luxe IC Lights range of table, floor, suspension, and wall lamps are part of the Flos sale.

Switch Modern shows over 100 Flos designs on our website – all are 15% off thru 10/19 including classics like Achille and Pier Giacomo Castiglioni’s Arco floor lamp and contemporary designs like the Aim suspension lamps by Ronan + Erwan Bouroullec.

FontanaArte’s chic Nebra suspension lamp (upper photo) was introduced in 2016. The manufacturer’s Flute (lower left) and Serpentine (lower right) suspension lamps are among nearly 100 FontanaArte designs – lighting, furniture, and accessories – that have all been discounted by 15% thru 10/31.

Verner Panton’s Panthella lamp (left photo) designed in 1971 is now available in a smaller size and in an assortment of fun colors. Poul Henningsen’s iconic Snowball suspension lamp (right photo) from 1958 features the designer’s exploration of diffusing light through the manipulation of meticulously placed overlapping shades. These designs along with the entire range of lighting from Danish manufacturer Louis Poulsen have been discounted by 15% thru 10/29.

All Flos, Louis Poulsen, FontanaArte, and select Moooi lighting prices have been adjusted on the website to reflect a 15% discount from the regular retail price. All orders outside of Georgia ship tax free; shipping is complimentary on all orders. Many pieces can be seen in person at our Atlanta showroom – all pieces can be ordered online at our website. If you would like to double-check inventory or current lead times before placing an order, please feel free to give us a call at 404-605-0196 or e-mail us at info@switchmodern.com

Bookmark and Share
10/4/2017 4:07:00 PM  


Nanimarquina and Switch Modern are having our 20% off sale thru October 22 – the sale includes all rugs in the collection in both standard and custom sizes. All prices have been adjusted on switchmodern.com to reflect the discount. Over 100 different designs from which to choose by Ronan + Erwan Bouroullec, Nipa Doshi + Jonathan Levien, Ron Arad, Christian Zuzunaga, Diego Fortunato, Sybilla, Marti Guixe, Javier Mariscal, Michael Lin, Jaime Hayon, Xano Armenter, Studio Tjord Boontje, Oscar Tusquets Blanca, Joaquim Ruiz Millet, Nao Tamura, Martin Azua + Gerard Moline, Eduardo Chillida, Milton Glaser, and, of course, Nani Marquina herself. As always, free shipping applies to all Nanimarquina rug purchases. Similarly, if you are located outside of Georgia, there is no sales tax. For more information about the Nanimarquina sale or to request a physical sample of any Nanimarquina rug, please contact us at 404-605-0196 or info@switchmodern.com

Bookmark and Share
10/2/2017 9:41:00 AM  


Alessi Sale… thru 10/9 all Alessi designs* are discounted 20% - both in store and at switchmodern.com – all orders receive complimentary shipping; orders over $100 also receive a free gift. This photo illustrates (from left to right) some of Alessi’s now iconic designs from the 20th and 21st centuries – Starck Juicy Salif (1990), Graves Bird Kettle (1985), Sottsass Condiment Set (1978), Sapper Todo Cheese Grater (2004), Graves Pepper Mill (1988), Giovannoni Fruit Mama (1993), Campana Brothers Blow Up Basket (2004), Sapper 9090 Espresso Maker (1979), and Giovannoni Mami Stockpot (1999).

Switch Modern’s Alessi Columbus Day promotional sale continues through Monday, October 9. During the sale, all Alessi designs* have been discounted 20% - both at switchmodern.com and within our Alessi Store in Atlanta. All orders will receive complimentary shipping; all orders shipped outside of Georgia are tax free; orders over $100 will also receive a free Marcel Wanders design reusable tote bag. Switch Modern’s Alessi selections are so extensive we’ve actually divided the brand into several categories online – Alessi, 2017 Fall/Winter, 2017 Spring/Summer, Coffee and Tea, Dinnerware, Flatware, Glassware, and Holiday. Looking for something specific? Want to check current stock? Feel free to give us a call at 404-605-0196 or e-mail us at alessi@switchmodern.com.

With all orders over $100 placed thru 10/9, you will receive a free reusable plasticized Alessi tote bag with a design by Marcel Wanders. The tote’s panels are stitched together as are its integrated black handles. Each large panel of the tote has an engaging image of a snail wearing pearls (left image); each side panel sports a black and white graphic (right image). The tote bag measures 15” width x 8” depth x 13” height when fully opened. This will be included (folded) within your order’s parcel.

Remember… the Alessi sale ends next Monday evening. Lock into your 20% discount by placing your online order before midnight on October 9.

* excludes limited editions, flatware, and silver.

Bookmark and Share
9/27/2017 10:26:00 AM  


Sacco chair (transparent prototype), designed by Piero Gatti, Cesare Paolini, and Franco Teodoro, Zanotta, Italy.

On the occasion of the Sacco chair’s 40th anniversary in 2008, Zanotta interviewed co-designer, Piero Gatti, who provided some wonderful information about history of the chair’s development that Switch Modern is eager to share.

“I remember that period quite well, because these days everyone is asking me to tell them the story of the ‘60s and Sacco and the meeting with Aurelio Zanotta. Four decades have passed since then, but evidently this informal armchair continues pleasing.” Referring to his co-designers, Cesare Paolini and Franco Teodoro (both are now deceased), Gatti had remarked that “we had a lot of fun and I miss our moments together."

Left photo: A vintage marketing photo of the Sacco chair. Right photo: A group portrait of the designers from the 1960s – Piero Gatti, Cesare Paolini, Franco Teodoro.

Zanotta asked Gatti about his special memories associated with the Sacco chair. Gatti responded, “It was 1967, and ergonomics was still a pioneering concept. The three of us (we had already worked together) were thinking about a flexible chair, something different – not the same old armchair. Something that followed body movements. In those years, the concept of the relationship with the body was strongly felt at all levels – art, music, literature and fashion. And this concept was more or less quietly recurring when it came to design. After a series of experiments, the first version of Sacco was a PVC, reinforced, transparent object filled with polystyrene balls. It had a handle so it could be moved around easily. I want to stress that this was not a “pop” invention for us, but rather a precise project. It was a researched and rational object made of two hexagonal shapes comprising the upper and lower bases, and segments that fit together with a series of seams. The first thing we did was to obtain segments sewn by our mothers that were 170 cm long, made with a transparent, plastic material. Then we found an artisan who made driver’s license holders and we asked him to use the same plastic to make us a prototype. We took pictures of it. After this test, we continued through alternating phases. First, we had a contact in the U.S. following a publication in an American magazine (Long Furniture Daily), we also went to 3M and then department store Macy’s saw the magazine and their proposal took us by complete surprise. They wanted to know if we could produce 10,000 pieces right away! This is when we met with Zanotta. He understood the force behind Sacco and was able to immediately start working on the first functional prototypes. The rest is history.”

As we fast forward to 2017 and the soon-to-be 50th anniversary of Sacco, the lounge chair’s original size has been joined by two smaller versions – Sacco Medium and Sacco Small – the latter is popular for children. In addition to the range of solid color textiles and leathers, Sacco is now available in select patterns. The recently introduced VIP textile is available in 9 colors – its thick composition makes it ideal for contract applications; it can even be used outdoors!

Left photo: Sacco being used outdoors. Right photo: In addition to a range of solid and patterned textiles, Sacco is available in a leather version.

Left photo: Zanotta’s new VIP thick textile can even be used outdoors – it’s available in nine solid colors. Right photo: Sacco is now available in three sizes – the small version is perfect for children.

This iconic design is part of the permanent collections of a staggering 27 museums worldwide including The Museum of Modern Art, New York; Israel Museum, Jerusalem; Musée des Arts Decoratifs, Paris; Museo del Design, Milan; Kunstgewerbemuseum, Berlin; Musée National d’Art Moderne, Paris; Design Museum, Gent; Powerhouse Museum, Sydney; and Museum of Art, Tel Aviv.

You can now experience the Sacco chair first hand at Switch Modern’s Atlanta showroom. For more information about this design or any of Zanotta’s extensive range of home furnishings, please contact us at 404-605-0196 or info@switchmodern.com

Bookmark and Share
9/23/2017 9:46:00 AM  


Upper photo: Perch Light Branch suspension lamp, Umut Yamac, Moooi, Netherlands, 2016. Lower photos: Detail, Perch Light bird form diffuser and designer’s sketch for the Perch Light project.

The family of Perch Lights – suspension, wall, table, and floor – was recently introduced by Moooi, Netherlands, and is now available in the United States. The forms were inspired by the designer’s simple observation of the “elegance and beauty of a bird sitting on its perch.” Each version of the Perch Light features an abstracted bird form (singly or in multiples) composed of folded paper with brass finish details that is precisely balanced on a cylindrical brass finish integrated, truncated “perch.” The bird is illuminated through contact with its “perch” allowing it to actually move/rock with a gentle touch and remain illuminated while it again finds its balance.

Perch is available in several versions – table, floor, two wall sconces (corded and recessed), and two suspension lamps (“branch” and “tree”).  Illustrated in the above photo are the table and floor versions of the Perch Light.

Perch Light was also created as a wall sconce – available in corded or recessed versions. Each version of the Perch Light is composed of steel, aluminum, and PP. Its illumination source is solid state LED – all examples are 2700 Kelvin; the wattage and associated lumens vary based upon each design within the series.

The table and floor versions of Perch Light can be ordered now for delivery in October; the suspension and wall versions have an expected delivery date in early November. For more information on any of these exciting new lighting designs from Moooi, please contact Switch Modern at 404-605-0196 or info@switchmodern.com

Bookmark and Share
9/12/2017 2:35:00 PM  


Seletti Banana lamps designed by Studio Job. From left to right: Dewey, Huey, and Louie.

The much-anticipated Banana lamps by Studio Job are finally in production by Seletti. The table lamp is being offered in three slightly different “peeled” versions – Huey, Dewey, and Louie – affectionately named after the triplet nephews of Walt Disney’s Donald Duck. Each version features a realistic, detailed cast-resin form with a glamorously unexpected exterior gold finish – the banana-shaped diffuser is glass with a dimmable LED illumination source.

Left photo: Playful sketch by Studio Job for its Peeled Banana Lamp. Right photo: A group of limited edition bronze-cast Banana lamps that studio Job created for a gallery exhibition in Belgium.

Dewey, Huey, and Louie are based upon the group of seven Banana lamps that Studio Job created for the 2015 Banana Show exhibition at the Samuel Vanhoegaerden Gallery, Belgium. Each of the latter were cast in bronze in editions of 6 that are offered on the art market for $15K - $20K each.

The Seletti Banana lamps can be physically seen in our Atlanta showroom and ordered now in store or online – the first “bunches” will be shipping in late October. For more information on any of the Banana lamps, please contact us at 404-605-0196 or info@switchmodern.com

Bookmark and Share
9/6/2017 9:48:00 AM  


Left photo: The Miraggio mirror designed by the Campana Brothers for Edra, Italy, in 2009 features an assemblage of laser-cut pieces of varying sizes that have been “stitched” together to create a reflective surface that blurs the boundaries of fine art and design. Right photo: The Francis mirror recently designed by Constance Guisset for Petite Friture, France, explores the aesthetics associated with the interaction of pigments with fluid – available in several engaging colorways.

Mirror, mirror, on the wall – which of you is actually the fairest of them all? Hmmm... let’s see… with over 70 incredible options from nearly 20 design manufacturers, that’s not an easy answer. Well… actually it is easy… of course, it’s all of them! Ranging from wall-mounted to leaning, rectilinear and round to atypical and amorphic, from early 20th century designs through postmodern, contemporary, and avant garde, Switch Modern offers an amazing range of mirrors – all have a common denominator… your reflection will be contextualized within an extraordinary design.


Left photo: Eduard Samso’s Mirallmar mirror from 1991 features an assemblage of deconstructed reflective squares and is now considered an icon of postmodern design. Right photo: Jaime Hayon’s playful treatment of his 2016 King Kong mirror form “reflects” this designer’s burgeoning iconographic visual vocabulary. Chronologically separated by 25 years, both mirrors are manufactured by BD Barcelona, Spain.


Switch Modern shows nearly 20 different mirrors created by critically-acclaimed designers for Glas Italia, Italy. Left photo: Alessandro Mendini’s Lesena employs the schematic shape of a column. Right photo: Johanna Grawunder’s Color on Color mirror sports rectilinear fields of overlapping color.


Two striking floor mirrors from Piero Lissoni for Glas Italia – Kooh-I-Noor (left photo) and Paradox (right photo). Both leaning floor mirrors are characterized by their fabulously irregular perimeters – each functions on a highly sculptural level and will instantly become a focal point in any interior.


Some early 20th century classics – Antoni Gaudi’s iconic Calvet mirror (center photo) from 1902 is flanked by two 1927 designs by Eileen Gray – the Castellar mirror (left photo) manufactured by ClassiCon, Germany, is hinged so that the user can swing out the upper left square; the designer’s Satellite mirror (right photo) produced by Ecart International, France, sports an integrated light that can be rotated (and reflected) within the mirror. The clever features that Gray has integrated into these two mirrors are not only practical, they provide great visual interest.


Ren Standing Mirror (left photo) designed by Neri & Hu for Poltrona Frau, Italy, provides a luxe combination of materials – brass finish, saddle leather, and walnut. The Narcisse floor mirror (center photo) manufactured by Giorgetti, Italy, is another example of the sophisticated aesthetics achieved by combining the mirror’s reflective surface within a frame of bronze finish and solid canaletto wood. Marcel WandersDream Wall mirror (right photo) for Poliform infuses minimalism with grandeur through its large-scale leaning form.


Combining the effects of molded polycarbonate and the material’s inherent translucency, Kartell has created some remarkable mirrors. Ludovica + Roberto Palomba’s All Saints Mirror from 2013 is flanked by Philippe Starck’s Francois Ghost mirror (left) from 2004 and Only Me mirror (right) from 2012. Not only are all available in different sizes, all are available in clear/transparent as well as a range of translucent and opaque colors.

For more information on any of these extraordinary mirrors manufactured by Alessi, BD Barcelona, Bensen, ClassiCon, Driade, Edra, GAN Gandia Blasco, Giorgetti, Glas Italia, Haymann, Hive, Kartell, Kenneth Cobonpue, Moooi, Petite Friture, Poliform, Poltrona Frau, and Verpan, please contact us at 404-605-0196 or info@switchmodern.com

Bookmark and Share
8/15/2017 1:38:00 PM  


Ettore Sottsass (1917 – 2007) would have turned 100 this year. In honor of this occasion, a number of museums and galleries have mounted retrospectives that explore Sottsass’ illustrious career over five decades as both an architect and product designer. Many of Sottsass’ designs are still in production for several manufacturers that Switch Modern represents – Alessi, BD Barcelona, Bitossi, Glas Italia, Kartell, and Zanotta. Throughout the remainder of the year, we thought our blog would be a great medium with which to explore various aspects of the objects developed for each of these brands. Today, we highlight the early part of Sottsass’ collaboration with Alessi in the late 1970s.

Along with several architects and designers in the 1970s – Franco Sargiani + Eija Helander, Alessandro Mendini, Richard Sapper, Riccardo Dalisi – Sottsass helped transform this Italian stainless steel manufacturer into Alberto Alessi’s vision of a “Design Factory.” While Sottsass started producing objects with Alessi in the 1970s, he continued to develop tabletop designs for Alessi in porcelain, wood, plastic, and metal throughout the 1980s and 1990s. His designs from the late 1970s are still in production today and are now considered icons.


1978: Sottsass develops an extraordinary range of tableware accessories – each piece like a small piece of architecture. The designer’s oil, vinegar, salt, and pepper shakers all feature a cylindrical form in thick, clear glass with caps in polished stainless steel akin to domes. In addition to the hugely popular 5070 set, Sottsass also created the 5071 parmesan cheese cellar and 5073 condiment set. Each of the components with each of these sets is also available separately – well-weighted cradle bases in polished stainless steel were developed for all of the sets allowing the user to easily move/present/place the group on a surface.


1979: In conjunction with Alberto Gozzi, Sottsass undertakes Alessi’s Programma 5 that carefully considers tools associated with preparing and serving cocktails, wine, and champagne. All of the resulting objects become some of the most popular barware pieces that Alessi produces. The forms of the various ice buckets are striking in their simplicity… the 5051 was designed for ice; the 5052 (available in two sizes) was designed to function as a wine or champagne cooler. While these can be used independently, they become uber-luxe when paired with the 5059 stand – a profoundly elegant piece that can be used adjacent to a table – moreover, in any interior where you would like to have easy access to an open bottle of champagne. Objects for the bar were also developed – the 5050 Boston cocktail shaker, 5053 strainer, 5054 stirrer, and 5055 ice tongs. Not only is each piece a beautiful object; each functions perfectly. The two-piece 5050 Boston shaker features a stainless base with a glass repository that is inverted to snugly fit within the base when shaking a cocktail. Using this piece is profoundly sensorial – not only does the transparent glass reveal the colors of the various liquors and mixers, the varying sounds of ice striking the stainless and glass creates a “symphony” in anticipation of that delicious libation. Bottle/drink coasters and a round tray in two sizes completed Programma 5.

We hope that you’ll check out all of the amazing Sottsass designs for Alessi that we show and stock in our Atlanta Alessi store – and, of course, all are also available at switchmodern.com. Stay tuned for additional blogs about Ettore Sottsass’ work for several other manufacturers.

Bookmark and Share
8/12/2017 10:17:00 AM  


As part of a tribute to Ettore Sottsass (1917 – 2007), Kartell has created a collection of designs that take their inspiration from the graphics and forms pioneered by the designer through the Memphis Movement in the 1980s. In addition to offering historic, graphic textiles by both Ettore Sottsass and Nathalie du Pasquier on many of Kartell’s extant upholstered designs like Philippe Starck’s Mademoiselle chair and Piero Lissoni’s Trix daybed, Kartell put into production for the first time three of Sottsass’ designs. The Calice vase along with the Colonna and Pilastro tables/stools are exciting Kartell additions. All were designed by Ettore Sottsass in 2004/2005 and were posthumously placed into serial production by the Italian manufacturer in 2015.


Sottsass’ Pilastro and Colonna tables are perfect as occasional/side tables or impromptu stools, these also look great when presented as a cluster in front of a sofa.


Pilastro is reminiscent of Sottsass’ totemic sculptures with their tubular rings organized around a columnar form. Each of the five colors – black, green, pink, purple, and red – all sport a fabulous interplay of glossy and matte surface treatment.

At almost 19” in height, the Calice vase will certainly have great visual impact on any surface where it is placed. Its assemblage of “vertical steps,” integrated truncated column, and exaggerated base footprint are all elements that figure prominently in several of Ettore Sottsass’ designs.

Like the Pilastro table/stool and Calice vase, Colonna is also available in five different colors. Ideal as occasional tables or stools – their vertical flutes engender a mesmerizing optical effect.

Philippe Starck’s Mademoiselle chair (2001) is now offered in several textile patterns that Sottsass designed in the early 1980s – iconic Letraset, frenetic Schizzo, and criss-crossed Rete – each textile is available in three colorways. Also offered is Nathalie du Pasquier’s 1981 Burundi pattern for Memphis – its available in two colorways. With any of these new Mademoiselle upholstery options, one can select the chair’s polycarbonate frame in glossy black or transparent.


Piero Lissoni’s Trix daybed (2006) has never looked as engaging as it does in Sottsass’ iconic Letraset textile. Sottsass developed the Letraset pattern in 1981 – Kartell now offers this textile in three colorways for Trix (shown here in vibrant fuchsia).

In addition to the aforementioned designs, Piero Lissoni’s Audrey chair as well as his Pop and Plastics Duo collection of lounge chair and sofas are available in all of the Sottsass textiles. Patricia Urquiola’s Foliage lounge chair and settee are available in Nathalie du Pasquier’s Burundi textiles. For more information about these new Sottsass designs or any of the other Kartell pieces that are now available in these engaging textiles that pay homage to Memphis, please contact us at 404-605-0196 or info@switchmodern.com

Bookmark and Share
Recent Posts
Lose an Hour, Gain a Discount on 70+ Watches
  Comments: 0
  Rating: 0 / 0
Lighting Sales: Flos, Louis Poulsen, Fontana Arte, Moooi
  Comments: 0
  Rating: 0 / 0
Nanimarquina Sale: All Rugs 20% Off Thru 10/22
  Comments: 0
  Rating: 0 / 0
Alessi Sale: 20% Off Thru 10/9 + Free Shipping + Gift
  Comments: 0
  Rating: 0 / 0
Zanotta Sacco Chair History
  Comments: 0
  Rating: 0 / 0
Moooi Perch Lights
  Comments: 0
  Rating: 0 / 0
Seletti Banana Lamps
  Comments: 0
  Rating: 0 / 0
Extraordinary Mirrors
  Comments: 0
  Rating: 0 / 0
Alessi + Sottsass: Iconic Design in the Late 1970s
  Comments: 0
  Rating: 0 / 0
Kartell Goes Sottass: A Tribute to Memphis
  Comments: 0
  Rating: 0 / 0
 October (4)
 September (4)
 August (6)
 July (8)
 June (11)
 May (21)
 April (7)
 August (1)
 March (1)
 February (1)
 January (2)
Competitions (6)
Accessories Design (42)
Furniture (49)
"Spotlight on Design" (33)
News (100)
Lighting (35)
Architecture + Design (60)
Sales! (21)
Design Wise (25)
Interior Design (49)
Exhibitions (17)
Manufacturers (81)
Trade Shows (11)
Events (39)
Videos (31)
Blog Roll
RSS Feed
AlertSite is a leading provider of Web site monitoring and performance management solutions that help businesses ensure optimum Web experiences for their customers.